How long do customers
wait for your site?

Yes, and there is no email wall. The result appears on screen. It uses Google's free PageSpeed Insights service, run from our server so you do not need an account or a key.

Google loads your page on a simulated mid-range phone over a throttled mobile connection and records everything that happens until it settles. That usually takes 15 to 30 seconds, and occasionally close to a minute for a heavy page.

This is a lab test, and the result moves with Google's server load, your hosting, and anything on the page that changes between loads, such as ads or chat widgets. A few points either way is normal. Pay attention to big gaps and to the load times, not to a two-point swing.

No. Google runs the test from its own servers, usually in the United States, with a slowed-down connection that imitates mobile data. A Perth visitor on good NBN will often see a faster load than this; one on patchy 4G may see a slower one. What it measures reliably is how heavy and how slow to draw your page is.

When a site gets enough traffic, Google publishes how fast it actually loaded for Chrome users over the last 28 days. Most small business sites do not get enough visits to have it, and then that section is simply missing. That is normal, not a fault.

We keep the result for up to six hours so that testing the same page again is instant and does not use up Google's daily allowance. It is filed under a scrambled code made from the address, not the address itself, and it is deleted after that. We do not collect anything else unless you fill in the form yourself.